Contact Us

Product Sampling & Trial Campaign Workforce Management Software

Get a Demo
Introduction

Track product sampling teams and trial campaigns live

Get real-time visibility into product sampling executives, brand promoters, and trial campaign operations from a single system. Product sampling & trial campaign management software helps FMCG brands and field marketing companies manage multiple product sampling and campaign teams.

Additionally, it coordinates field teams across retail outlets, supermarkets, malls, experiential zones, and promotional event venues in real time.

Schedule a demo

Built for product sampling and trial campaign workforce management

An integration-ready workforce management system built to monitor sampling teams, brand promoters, and campaign executives across assigned product sampling and trial locations.

Product sampling executives
Product sampling executives
Responsible for conducting assigned sampling activities, product trial demonstrations, and consumer trial sessions across supermarkets, hypermarkets, and retail outlets. They also record trial activities and submit proof of sampling after completing assigned shifts.
Brand activation promoters
Brand activation promoters
Responsible for promoting products through in-store sampling, retail activations, and event marketing activities. They also execute brand activations, manage experiential sampling booths, and coordinate product trial kiosks across malls and commercial venues.
Product trial demonstrators
Product trial demonstrators
Responsible for conducting live product demonstrations, preparing sampling counters, and distributing trial packs across modern trade outlets and exhibitions. Furthermore, they log live campaign session timings and record completed product demonstrator activities across stores.
Trial campaign executives
Trial campaign executives
Responsible for setting up on-site trial booths, conducting product trials, and recording participation logs across assigned venues. Additionally, they complete assigned trial sessions and record field activity throughout the campaign period.
Retail promotion executives
Retail promotion executives
Responsible for organising retail product sampling campaigns and event marketing activities at exhibitions, trade events, and brand activations. They also set up promotional displays and verify point-of-sale sample allocations across distributor networks.
Campaign operations managers
Campaign operations managers
Responsible for managing sampling executives and brand promoters operating across multiple retail stores and brand promotion campaign locations. Furthermore, they also supervise campaign coverage, sampling activity completion, and field operations from a single dashboard.

Challenges in managing product sampling and trial campaign operations

Managing multiple product sampling teams across retail stores, shopping centres, exhibitions, and promotional locations becomes difficult without live workforce visibility. Unverified product sampling activities, delayed demonstration reporting, and untracked field promoter movements create execution gaps across product sampling and trial campaigns.

Inaccurate promoter on-site attendance logs
Inaccurate sampling executive location records
Poorly tracked product sampling assignments
Delayed sampling activity proof submissions
Overlapping brand promoter shift allocations
Unmonitored remote brand activation activities
Inaccurate trial campaign field team travel data
Delays in product sampling incident reporting
Use Cases

Manage product sampling field teams in real time

Monitor assigned sampling sessions, in-store activities, promoter movements, and multi-location campaign coverage with a live field workforce tracking software.

Product Trial Campaign Team Attendance

Verify product promoter presence at assigned sampling locations

Put an end to fake attendance records and unapproved shift starts with an advanced attendance tracking system. Verify sampling staff's real-time presence across retail stores, shopping malls, and trade exhibition centres.

  • Geofenced sampling staff attendance monitoring
  • Real-time product promoter on-site presence proofs
  • Biometric & face-scan attendance marking system
Product Trial and Sampling Shift Scheduling

Schedule brand promoter shifts for retail campaign operations

Assign product promoter shifts according to outlet timings, sampling sessions, campaign priority, and promoter availability via an automated shift scheduler. Quickly reassign shifts during weekend promotional spikes and new product launches.

  • Automated shift scheduling for product sampling
  • Skill-based product demonstrator shift allocation
  • Promoter reassignments during crowded launches
Product Trial Campaign Route Monitoring

Monitor product sampling executive travel between assigned locations

Track product sampling executives travelling between assigned retail outlets, exhibitions, supermarkets, and event venues. Identify missed assigned visits and unapproved route deviations during multi-location sampling campaigns using an advanced journey planner.

  • Multi-outlet product campaign route monitoring
  • GPS-tagged sampling executive travel tracking
  • Route deviation alerts for product promotions travel
Live Product Sampling Activity Tracking

Track product sampling & trial campaign activities across locations

Monitor active sampling sessions, product trials, demonstrations, in-store activations, and field team movements from a centralised dashboard. Get a real-time view of product sampling teams and trial campaign activities across multiple locations.

  • Real-time brand promoter location tracking
  • Active product demonstration progress status
  • Live sampling team travel distance monitoring
Product Sampling Proof Collections

Verify completed sampling & trial campaign activities with digital proofs

Replace manual activity confirmations with real-time proofs of product sampling and trial campaign activities. Collect geo-tagged and time-stamped photos of sampling counters, demonstration booths, and completed product trial setups.

  • Geo-tagged product sampling activity proof
  • Time-stamped media of product demonstration
  • Verified store-level campaign trial activity records
Product Trial Campaign Expense Monitoring

Track field expenses incurred during product sampling campaigns

Monitor field expenses related to campaign travel, venue supplies, sampling materials, and event activities incurred by sampling staff. Approve expense claims by cross-verifying submissions against real-time receipt captures.

  • OCR-based receipt capture for promotional activities
  • GPS-linked expense records for product sampling travel
  • Transparent on-site promotional expense reimbursements
Product Trial Campaign Team Safety Alerts

Ensure product sampling staff safety during crowded promotional campaigns

Allow brand promoters and sampling executives to trigger SOS alerts during product sampling travel or crowded exhibition venue emergencies. Receive real-time incident locations and supporting evidence from field teams during product trials and campaigns.

  • One-tap SOS campaign executive emergency alerts
  • Live product promoter emergency location sharing
  • Instant Bluetooth Low Energy (BLE) safety alerts
Product Trial and Sampling Team Communication

Coordinate product promoters across active sampling locations

Maintain direct communication between sampling executives, campaign supervisors, and field brand promoters through a secure internal chat app. Receive real-time updates on product sampling, campaign launches, and event promotions.

  • Instant campaign operational instructions sharing
  • Secure product sampling progress coordination
  • Product sampling communication history records
Product Trial Campaign Announcements

Share urgent sampling instructions and campaign updates instantly

Share revised demonstration scripts, stock handling guidelines, and brand promotion protocols to all sampling executives simultaneously. Verify whether product sampling teams have acknowledged shared updates through read receipts.

  • Sampling schedule change announcement sharing
  • Product handling instruction communication tracking
  • Mandatory announcement acknowledgement tracking
Product Trial and Sampling Workforce Performance

Measure campaign execution across assigned sampling activities

Evaluate product sampling workforce performance using a star-based performance tracking dashboard. Analyse assigned versus completed sampling activities, shift punctuality, attendance compliance, and outlet coverage for individual field staff.

  • Star-based performance tracking for promoters
  • Outlet-level campaign executive productivity analysis
  • Assigned vs. completed product sampling activity tracking
Offline Product Sampling Activity Tracking

Record sampling campaign activities in low-connectivity locations

Enable sampling staff to log attendance, record product trials, and capture sampling activity proofs without an internet connection. Auto-sync data captured in exhibition halls, basement retail areas, or remote campaign venues once the network is restored.

  • Offline-recorded sampling activity verification proofs
  • Auto-synced data for remote product sampling activities
  • Uninterrupted campaign executive site activity tracking
Core Capabilities

Scalable product sampling campaign workforce management software

An enterprise-ready product sampling and trial campaign workforce tracking platform built to support multi-location brand activations. It enables flexible system deployments for enterprises and white-label implementations for system integrators.

Scalable across sampling campaign operations
Scalable across sampling campaign operations
Manage sampling executives, brand promoters, and product demonstrators across general trade stores, exhibitions, shopping malls, outdoor festivals, and event marketing operations.
Customised product sampling campaign workflows
Customised product sampling campaign workflows
Adapt TaskEye to match FMCG product sampling strategies, promoter assignments, product trial sessions, retail activation plans, and event-based sampling workflows.
Integrated product sampling campaign operations
Integrated product sampling campaign operations
Integrate TaskEye with ERP, HRMS, payroll, and enterprise systems via secure APIs. Sync promoter attendance, sampling assignments, and campaign activities in a single platform.
White-label sampling workforce management platform
White-label sampling workforce management platform
Launch TaskEye as a white-label product sampling workforce tracking software under your brand name and logo. Allow system integrators to offer multiple feature customisations.
Results

Measurable outcomes for sampling workforce management operators

0 % *

Improved product sampling team location monitoring

0 % *

Reduced delays in product campaign launching

0 % *

Accurate product promoter attendance recording

0 % *

Reduced travel delays between campaign locations

* Estimated outcomes may vary based on campaign scale, locations, workforce size, and operational practices.

Manage every product sampling campaign from one platform

Get a Demo
Contact Us
Queries

Frequently asked Questions

Got queries? Check out the common FAQs below for complete clarity and get started with confidence!

What is product sampling and trial campaign management software?

Product sampling management software is an internal field workforce management platform that helps FMCG brands and field marketing companies manage sampling executives, brand promoters, and campaign teams. It provides real-time visibility into sampling executive locations, product promoter movements, and trial campaigns across multiple retail and event locations.

How can operational managers track product sampling executives across multiple locations?

Retail managers can track sampling executives, brand promoters, and product demonstrators across assigned campaign locations from a single live tracking screen. They can monitor in-store sampling sessions, product trials, demonstrations, and promoter movements using live GPS tracking, location-based attendance, route monitoring, and real-time sampling activity updates.

How can campaign managers validate completed product sampling activities?

Campaign managers can monitor assigned sampling sessions, product trials, demonstrations, and activation activities through real-time activity tracking. They can also verify completed product sampling and campaign activities using geo-tagged, time-stamped proofs captured at assigned retail outlets, malls, exhibitions, or event venues.

How can companies improve product sampling campaign execution?

Companies can improve campaign execution by automating promoter shift scheduling, tracking travel between assigned retail outlets, monitoring on-site attendance, and identifying campaign coverage gaps in real time. This, in turn, helps them to reduce delays in product sampling and campaign execution at retail outlets, activation zones, and event venues.

Can product sampling executives record activities without an internet connection?

Yes, offline activity tracking lets sampling executives record attendance, log completed demonstrations, and capture activity proofs even without an internet connection. Activity updates captured in exhibition halls, basement retail areas, temporary outdoor activations, or remote event venues get stored on the device and auto-sync when the network connection is restored.

How can retail product promotion managers measure product sampling team performance?

Product promotion managers can measure product promoter and campaign executive performance from a centralised performance monitoring dashboard. They can evaluate assigned vs. completed sampling sessions, campaign location coverage, attendance compliance, product demonstrations, and venue coverage rates.

How does TaskEye help improve brand promoter safety at crowded or remote campaign locations?

TaskEye includes SOS and BLE-based safety alerts that allow sampling executives and brand promoters to report on-site incidents from the mobile app. They can press the SOS alert button on their TaskEye mobile app to report venue emergencies, unsafe conditions, or product sampling travel accidents. Field managers receive product sampling executives' live location and incident details in real-time on their dashboard.

How can system integrators deploy product sampling campaign management software?

System integrators can deploy product sampling campaign management software as a white-label solution under their own brand. They can integrate the platform with ERP, HRMS, payroll, CRM, and enterprise systems to synchronise workforce attendance, promoter assignments, campaign activities, location coverage, and operational records.

Support

We are here
to help you 24/7

We are here to provide you with reliable support and assistance 24/7

Let’s Chat

Get answers to your questions

+91 72028-89900

Email your inquiry

Reach out and we’ll guide you ahead.

iotech@uffizio.com

Call Us

Instant and easy communication

+91 72028-89900
Let's Connect !

Loading...